Executive Summary 2019/2020 SpringsComm will become a leading player after the phase II project, with sales doubling, profitability enhanced and opportunity outshining risks. · The Business:- Springs Communications has progressed rapidly and above plan since opening in 2008. · Market Demand:- For travels and tours at SpringsComm, forecast is to grow at 4%/year to 2022. · Industry Competition:- competitive intensity is medium to high, with the main risks being a copycat entrant or web development going the way of the fad. · Strategy:- SpringComm is already a credible competitor to the likes of MTN in local “data science and management services” and will become a regional leader after the phase II project. · Resources:- The resource...
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